inspire delight
About Michel Bracewell
Senior Lead UX Designer | Agile Leader | Accessibility Advocate
My UX Journey
With over a decade of experience at Fortune 500 companies like PNC Bank, Bank of America, and Wells Fargo, I specialize in transforming complex financial systems into intuitive user experiences. My background blends Graphic Design (BA, Art Institute of Charlotte) with Computer Science principles, allowing me to bridge creativity with technical execution.
What Drives Me
Solving Real Problems: Whether streamlining HR dashboards in Workday/ServiceNow or integrating AI/NLP for PNC’s account opening system, I focus on measurable impact (e.g., 30% efficiency gains via PowerBI automation).
Inclusive Design: Certified in WCAG and tools like Equally AI, I ensure products work for all users.
Mentorship: As a Scrum Master and team lead, I train junior designers in Agile workflows, Jira, and Miro collaboration.
Core Expertise
🛠️ Tools & Methods
Design: Figma, Sketch, Adobe Suite, Balsamiq, InVision
Analytics: PowerBI, Tableau, Data Warehousing
Agile Leadership: Certified Scrum Master (SAFe), Jira, Mural
Development: HTML/CSS, GitHub, Responsive Design
🏆 Key Achievements
PNC Bank: Redesigned the Advisor Portal dashboard, integrating Tableau analytics to improve employee navigation.
Wells Fargo: Led UX for Workday HR platform, applying Object-Oriented UX (OOUX) to simplify workflows.
Family Dollar: Boosted UX scores by 25% through packaging redesign and iOS app optimization.
Beyond the Screen
When not crafting user flows or prototyping, I:
Advocate for accessible design through workshops and open-source contributions.
Explore motion design to enhance micro-interactions.
Volunteer with local nonprofits to improve their digital presence.
